The sponsoring presence of 3C-Carbon Group AG can be seen on all jerseys of the DEB referees. This means that the group of companies is not only present at all appearances of the DEB national teams (men's, women's, junior) in Germany, but also at the games of the Oberliga Süd and Oberliga Nord, in the women's Bundesliga and in the junior leagues. In total, the brand is represented by 96 referees on every match day for a total of 1200 matches per season.

Karsten Jerschke, CEO of 3C-Carbon Group AG: "Winning the German Ice Hockey Federation, one of Germany's largest sports associations, as a partner at this point is not only an attractive opportunity to present our company, which continues to grow dynamically, to a broader public. We are particularly pleased that this new commitment will also benefit young talent and the grassroots in particular. We see from our long-standing local commitment in Landsberg am Lech how important this is for sport and society."

Andrea Baader, Head of Marketing and Sponsorship at the DEB: "We are all very pleased that our referees have a new partner at their side. The quick and uncomplicated decision on the part of 3C-Carbon makes us proud. Even the referees don't have long to think about making a good decision during the match. Thus a perfect match and the foundation for a strong partnership."

3C-Carbon Group AG has been the exclusive main sponsor of HC Landsberg and TSV Landsberg to an increasing extent for years. In addition, 3C is also involved on a long-term basis with the Landsberg multi-generation house run by the AWO and other social and community projects.
The Germany Cup matches will be broadcast from 11 November to 14 November on Sport 1 and Magenta TV (free TV).

Since becoming the main sponsor of TSV Landsberg, 3C-Carbon Group AG has repeatedly increased the scope of its support, be it through premiums, the exclusive pylon in the entrance area or the prestigious scoreboard. After several trusting preliminary discussions between the club and the company, the latter now took the opportunity to take over the advertising space, which measures around twice 400 square metres, and to completely redesign it in the 3C look. The extensive work has already been completed.
In agreement with the club, this commitment is again planned for several years.
"We are consistently pursuing the path of not only seeing our commitment in the long term, but also successively expanding it," says 3C boss Karsten Jerschke. "In my opinion, the very successful redesign of the grandstand is a good opportunity for us to present ourselves as a company and at the same time support the club to an even greater extent."

Around 80 hours of work went into each of the elaborately and precisely crafted journeyman's pieces, into which various carbon elements were incorporated. The pieces, which are well worth seeing, are on display at the FOS Landsberg for everyone to see.

Previously, all four apprentices had passed the necessary exams and can now work as journeymen. Unfortunately, due to the pandemic situation, the ceremony was held in a very small circle this time.

"Environmental protection and climate neutrality are two high priorities for 3C," emphasises Managing Director Karsten Jerschke. "As we continue to grow both organically and through acquisitions, we are consistently developing the company in these areas as well." In a first step, modules with a nominal output of 500 kWp are projected, of which 300 kWp are already installed and in operation. The company is using high-quality modules from German production.

By autumn, the 3C-Carbon Group will further increase the amount of electricity generated from photovoltaics. Modules with another 500 kWp will be installed on the new production halls currently under construction, so that by the end of the year solar use will be able to cover about one megawatt of peak power demand and thus reduce CO2 emissions by about 500 tonnes annually.